Woodchuck Hard Cider (Pabst Brewing Company Partnership)
Served as the Brand Manager, and national brand voice, leading all internal and external brand communication for Woodchuck, Gumption, and Vermont Cider Co. hard cider brands, including the lead role on the massive Woodchuck portfolio rebrand across a multitude of SKUs
Jager Di Paola Kemp Design (JDK Design is now known as Solidarity Of Unbridled Labour)
Critical link between National and International clients and internal design resources – directing creative briefs, resource management, and the creative process in order to meet creative and strategic goals. See below for Xbox 360, Giant Bicycles and Forum Snowboards highlights
Microsoft/Xbox 360 Launch
Senior Account Manager on the Design, Communications, and Packaging System
Brought impactful and consistent messaging and aesthetic to global brand. Served as Senior Account Manager/Account Director on the Giant brand from 2006 – 2011
Served as Senior Account Manager/Account Director for Model Years 2011 – 2014 (Boards and Marketing) and Model Years 2012 – 2014 (Bindings)
Boston Beer Company / Alchemy & Science
Product naming and back story copywriting for various craft beer offerings for the The Traveler Beer Company and Concrete Beach Brewery. Packaging project and client management, copywriting and design team management
Agency Account Supervisor for Sony’s Business Solutions and Systems Company focusing on advertising and marketing efforts for their broadcast, digital photography, pro audio, acquisition and storage, business applications, data storage, display, biometrics, security, medical, and others
Call. Email. Text.
Email: philtuckermarketing@gmail.com
Phone: 917.855.8620
Brand Champion. Marketing Consultant. 